New York, N.Y. (August 20, 2025) – Sports Illustrated Tickets, a proud member of the NFL Ticket Network, today announced a multi-year agreement with the National Football League in Spain to serve as an Official NFL International Fan Experience Partner and an Official Partner of the 2025 NFL Madrid game.
As part of the collaboration, Sports Illustrated Tickets will enhance fan engagement around the highly anticipated Week 11 matchup between the Washington Commanders and the Miami Dolphins, set for November 16, 2025, at the Bernabéu Stadium, home of Real Madrid C.F.
As an Official Partner of the 2025 NFL Madrid Game, Sports Illustrated Tickets will activate at two additional inaugural events in Spain – the NFL Experience Madrid celebrating the 2025 season kickoff and the Super Bowl LX Spain Watch Party – serving as the exclusive Presenting Partner for the latter.
This further advances the partnership between Sports Illustrated Tickets and the NFL, after joining as a member of the NFL Ticket Network for the 2024 season. The 2025 NFL Madrid game partnership underscores the company’s commitment to connecting global fans with unforgettable live sports experiences – while building on Sports Illustrated’s 70-year legacy as a trusted voice in global sports culture.
“We’re proud to deepen our partnership with the NFL and support the league’s continued global growth,” said David Lane, CEO of Sports Illustrated Tickets. “Entering a new market like Spain is a milestone moment – not just for the NFL, but for fans across Europe. We’re thrilled to help bring international audiences closer to the game and elevate the fan experience on a global stage as only a Sports Illustrated company can.”
Further amplifying its presence, Sports Illustrated Tickets will be featured across integrated marketing and fan engagement assets, including in-stadium digital boards, jumbotron features, promotional signage, activation areas, and league media platforms around the 2025 NFL Madrid game.
Since 2007, the NFL’s international games have been a cornerstone of the league’s global expansion, consistently drawing sellout crowds and millions of viewers worldwide. Through this expanded relationship, Sports Illustrated Tickets continues its mission to redefine fan access to the biggest moments in sports. The 2025 NFL Madrid matchup is expected to draw fans from across Spain, neighboring countries, and passionate fanbases of both teams in the U.S.
About Sports Illustrated Tickets
Sports Illustrated Tickets is a fan-first primary and secondary ticketing marketplace, offering access to more than $2.5 billion in inventory and over 50 million tickets to sports, concerts, and theater events worldwide. A proud member of the NFL Ticket Network, Sports Illustrated Tickets is your trusted source for unforgettable live experiences – featuring the same seats, better prices, and a 100% refund guarantee if an event is canceled for any reason. Its primary ticketing platform, Box Office, is an innovative event management and blockchain-based solution that supports both free and paid events of any size. Box Office delivers NFT ticketing alongside traditional tickets, giving event organizers powerful tools and fans a seamless, secure entry experience at the biggest events around the globe. For more information, visit sitickets.com.